Harley-Davidson moves into the heart of Sturgis for 2010 rally

April 29, 2010 by  
Filed under Events

MILWAUKEE (April 19, 2010) – Harley-Davidson will move its 2010 rally experience to two all-new locations in the heart of Sturgis, S.D., where the Motor Company will celebrate the 70th Annual Sturgis Motorcycle Rally with customers and motorcycle enthusiasts August 6-14, 2010.

The Harley-Davidson Road Tour with the newly released 2011 Harley-Davidson® motorcycles, Genuine Motor Accessories, MotorClothes® merchandise and H.O.G.® members-only pin stop will run from Friday, Aug. 6 through Saturday, Aug. 14 at the intersection of Lazelle and 3rd streets in downtown Sturgis. All Harley-Davidson activities in Sturgis are free of charge.

Harley-Davidson demo rides for 2011 motorcycles will be available in Sturgis at a location near Interstate 90 at Exit 30. More details on the exact location, dates and hours of demo rides and other Harley-Davidson activities in Sturgis will follow in the coming weeks.

“Right smack in the middle of Sturgis seems like the ideal place for Harley-Davidson to spend the week,” said Steve Piehl, Harley-Davidson Director, Consumer Events Marketing. “We recently made a similar move to an outdoor rally experience for Daytona Bike Week this year and it was extremely popular. We listen closely to our customers and believe that they will love the new Sturgis locations for our Road Tour activities, demo rides and H.O.G. pin stop.”

In recent years, most Harley-Davidson activities for the Sturgis Rally had been located in Rapid City, S.D. at the Rushmore Plaza Civic Center. “We really enjoyed working with the staff at the Civic Center in Rapid City and have been very pleased with the service and facility over the years,” Piehl said. “We feel that our move to Sturgis will give us the opportunity to reach significantly more rally attendees than we could in Rapid City.”

For the most up-to-date information on Harley-Davidson events at the 2010 Sturgis Rally, please visit the Experience section at www.harley-davidson.com/sturgis.

Harley-Davidson Motor Company, the only major U.S.-based motorcycle manufacturer, produces heavyweight motorcycles and a complete line of motorcycle parts, accessories and general merchandise. For more information, visit Harley-Davidson’s Web site at www.harley-davidson.com.

Source [Harley-Davidson]

Great-Grandson of William Davidson named Vice President of the Harley-Davidson Museum

MILWAUKEE, Wis. (April 23, 2010) –Harley-Davidson today announced that Bill Davidson, Vice President of Core Customer Marketing and great-grandson of Company co-founder, William A. Davidson, has been named Vice President of the Harley-Davidson Museum and Factory Tours. The Museum’s current leader, Stacey Watson, is taking on a newly elevated role leading marketing for all Harley-Davidson customer segments across North America. These new roles begin June 1st.

“Bill and Stacey are passionate leaders with dynamic backgrounds in marketing and customer outreach,” said Mark-Hans Richer, Senior Vice President and Chief Marketing Officer. “A guy like Bill Davidson running our Museum is a natural next phase for this important business. He’s spent his career – probably since he could walk – deeply focused on strengthening Harley-Davidson’s relationships with our riders around the world.”

Davidson has been with Harley-Davidson for more than 26 years in various leadership positions throughout Marketing. “Harley-Davidson is in my blood,” said Davidson. “The Museum is not only the story of Harley-Davidson – it’s the story of America, told through the lens of an iconic company. I’m excited and honored to share that story and continue to build the Harley-Davidson legacy with everyone who visits the Museum from around the world.”

The Museum opened in July 2008, under the leadership of Watson. She was instrumental in the design, development, construction and launch of the Museum, which has become a highly regarded and awarded destination for hundreds of thousands of visitors from around the world.

“I am proud of what we accomplished together at the Museum to create a world-class destination right here in Milwaukee,” said Watson, “and I am thrilled to continue strengthening the Company’s focus on customers in my new role.”

Reaching customers in new demographic segments is one of the Company’s highest priorities. In her new role as Senior Director, Consumer Segment Marketing, Watson will be responsible for directing the marketing strategy for all core and outreach consumer segments within North America, with a special focus on Women, Young Adults and Diverse markets. Watson joined Harley-Davidson in 1996, and has held roles in York Vehicle Operations in York, Pa., Buell Motorcycle Company, New Business Development and Harley-Davidson Europe.

About the Harley-Davidson Museum

The Harley-Davidson Museum is located at 400 West Canal Street in Milwaukee and provides a glimpse of American history and culture like you’ve never seen it before – through the lens of the Harley-Davidson motorcycle. The Museum is open year-round (10 a.m. – 6 p.m. Mon-Wed and Fri-Sun, and 10 a.m. – 8 p.m. Thurs) and parking is free. For more information on the Museum’s galleries, exhibits, special events, tickets, and more, visit www.h-dmuseum.com.

Source [Harley-Davidson Press Release]

Harley-Davidson is making no promises to their employees.

The road to recovery for Harley-Davidson seems to still have some potholes in it.  In a recent question and answer session between Harley-Davidson management, shareholders, and employees, Harley-Davidson’s CEO Wandell said that the company still faces challenges from the still struggling economy and that he can make no guarantees when it comes to the job security of its employees.

“I wish to God I could stand in front of everybody and say that you’re going to be guaranteed a job for life,” Wandell said. “We’d all be great friends and pat each other on the back and walk into the sunset together. You know what? Life isn’t that simple.”

“I will come to work every day, roll up my sleeves, work next to you on the line, whatever has to happen to ensure that we are a great company,” Wandell said. “But I’m not going to tell people something that isn’t true.”

A member of the United of the United Steelworkers Union, Deborah Evans, claims that unionized production workers “aren’t feeling the love” from Harley-Davidson’s Management.

The situation with Harley-Davidson is eerily similar to what American Car manufacturers have had to deal with during the Great Recession. It will no doubt be interesting to see how this story plays out.

Source [The Business Journal of Milwaukee]

Harley-Davidson Beats Expectations with 1st Quarter Results

Boosted by Harley-Davidson’s Financial Services return to profitability, motorcycle retail sales that declined less than expected, and rising stock shares, Harley-Davidson released its 2010 First Quarter results with optimism today. The Motor Company’s first-quarter 2010 income from continuing operations was reported at $68.7 million, or $0.29 per share, which exceeded analysts’ projections of $0.22 per share. The three quarter slump of H-D’s Financial Services was broken by a reported first quarter operating income of $26.7 million, an increase of $15.5 million compared to the same quarter results from 2009. The improvement was said to be driven by improved credit performance in the retail motorcycle loan portfolio and by a lower cost of funds. And backed by the announcement of its first quarter results, Harley stocks jumped this morning with a $2.58 gain to $35.35, a rise of 7.9%.

“We are encouraged by our progress in the first quarter,” said Keith Wandell, President and Chief Executive Officer of Harley-Davidson, Inc. “We are seeing directional improvement in our dealers’ retail motorcycle sales as we enter the key selling season. At the same time, given the global economic uncertainty that still exists, we believe conditions will remain challenging throughout this year, and we will continue to factor that into how we manage the business.

Read Entire Story

Post Courtesy of Motorcycle USA, Editor Bryan Harley

Confederate to Launch C3 X132 Hellcat in N.O.

April 16, 2010 by  
Filed under New Products

Confederate Motors, Inc., of Birmingham, AL., the American design company that created the prestigious F131 Hellcat, B120 Wraith, and P120 Fighter Combat, announced at the New York International Auto Show the launch of the new .

Confederate CX3
Confederate Motorcycles new C3 X132 Hellcat will feature a V-Twin engine provided by S&S Cycle as the two companies enter into a long-term strategic plan.
The C3 will be the lightest, fastest, toughest, smoothest, most exquisite Hellcat, ever. The design centers on a new, long-term strategic powerplant alliance with S&S. Further, it will be priced within reach of the top 10% of Harley-Davidson buyers.

Read Entire Story at Motorcycle USA

[Source: Motorcycle USA, By Bryan Harley]

Add the Bobber Look to your Harley-Davidson Dyna Model

Harley-Davidson Bobber Conversion Kit for Dyna GlideFor those who own a 2006 or later Harley-Davidson Dyna model you can now convert your bike so it has the popular bobber style look. These accessories allow you to do the conversion without having to cut or weld the pieces into place.

You will need to purchase these three accessories from Harley-Davidson Genuine Motor Accessories to do the conversion.

Solo Spring Saddle

Chopped Rear Fender Kit

Side Mount License Kit

Visit your local Harley-Davidson for pricing and availability.

Source [Motorcycle USA]

Harley-Davidson brings back Super Ride – Test Drive Before you Buy.

2010 Sportster Forty-Eight - Super Ride

2010 Sportster Forty-Eight - Harley-Davidson

Harley-Davidson and their dealers are bringing back their test ride program, Super Ride. Tough economic times may be playing a part in why Harley-Davidson has decided to bring back the program that allows potential buyers to test ride 2010 Harley-Davidson models. Motorcycle test rides are generally not allowed by most dealers as many motorcycle shoppers already know. The Super Ride program will start on April 1 and end on June 30th.

There are some restrictions to the Super Ride program.

You must have a valid motorcycle license to take the short test ride, among other requirements.
While this program is available to all Harley-Davidson dealers, some may decline to participate.

Check with your local Harley-Davidson dealer to see if they are participating in the Super Ride program.

Source [JS Online, Read Entire Story]

Harley-Davidson unveils newest bike aimed at a younger demographic

Milwaukee based Harley-Davidson has just unveiled a new bike designed to appeal to the next generation of riders and this bike is not your father’s Harley-Davidson. FOX6 Reporter Mike Lowe shows you the newest bike in the Dark Custom series.

Source [Fox 6 Now]

Rumors of a Harley Takeover

March 16, 2010 by  
Filed under Manufacturers

Rumors are floating around that private equity firms are bidding for Harley-Davidson. It looks like some rumors are circulating that several private equity groups are proposing to buy Harley-Davidson. The news has caused Harley’s stock price to rise throughout the day. I don’t know if the rumors are true and if a deal will happen. Just hope Cerberus isn’t one of the bidders.

Source [The Street, Read Entire Story]

Seth Enslow breaks world record for longest jump on a Harley not once, but twice.

March 13, 2010 by  
Filed under Motorcycle Stunts

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